What It Means to Be an ALLi-Approved Publisher (and Why It Matters for Authors)
- As You Wish Publishing

- Oct 9
- 2 min read
Updated: Nov 4
Choosing a publishing company can feel like walking through a maze. The options look endless, the promises sound similar, and the fine print often hides the difference between an ethical partner and an expensive mistake.
That’s why third-party validation matters. As You Wish Publishing is independently vetted and approved by the Alliance of Independent Authors (ALLi)—a global nonprofit that evaluates publishing services for transparency, ethics, and author-first practices.
For authors, that approval isn’t just a badge. It’s protection.
Who is ALLi (and what do they do)?
Founded in 2012, the Alliance of Independent Authors is the world’s leading organization for self-publishing writers. Their mission is simple: help authors publish confidently, keep their rights, and avoid predatory contracts.
One of ALLi’s most respected programs is the Watchdog Desk—a team that researches, rates, and reviews publishing companies around the world. They maintain a public directory of vetted service providers and actively call out vanity presses and deceptive “hybrid” models that take unfair financial advantage of authors.
Only companies that meet ALLi’s strict criteria for fairness, transparency, and professional quality earn a place in their Partner Member directory. AYW is one of them.
Why This Matters for Authors
If you’re preparing to publish your book, you shouldn’t need to become a contracts expert overnight. Working with an ALLi-approved publisher means a layer of due diligence has already been done on your behalf.
That approval confirms:
Transparency: you know exactly what you’re paying for.
Ethical standards: no hidden fees, upsells, or rights grabs.
Professional quality: files, formatting, and design meet industry benchmarks.
Author control: you retain 100 % of your rights and royalties.
In other words, your creative work stays yours—and you can trust that every dollar you invest goes toward professional production, not someone else’s backend cut.
How AYW Fits into that Picture
At As You Wish Publishing, we operate as a professional publishing services provider with a registered publisher’s imprint. Authors hire us to manage the professional side of self-publishing—editing, design, production, and distribution setup—while keeping full creative ownership and revenue control.
That independence is exactly what ALLi exists to protect. Their Partner Member approval affirms that our contracts, communication, and processes meet the same high standards they advocate worldwide.
A Quiet Kind of Trust
Many authors find us after hearing stories of hidden costs, unreachable “project managers,” or confusing royalty splits. The first thing they notice with AYW is how clear everything feels: straightforward agreements, defined stages, and timely communication.
That calm, transparent structure isn’t accidental—it’s the direct result of operating under principles that organizations like ALLi endorse. You shouldn’t have to wonder if your publisher’s interests align with yours. With an approved partner, you can focus on your book, not on reading the fine print twice.
Your Next Step
If you’re researching your options and want to understand what professional self-publishing looks like, start by checking ALLi’s public directory or visiting their website at Alliance of Independent Authors (ALLi).
When you’re ready to see what professional, ethical self-publishing looks like in practice, explore our Flex Publishing system—clear structure, full ownership, and no hidden traps.




